Interactive Jury




Head of Interactive:
Valerie Cheng
Creative Director
ArcWorldwide Singapore
more about Valerie

    Local Judges



 
David/ Kun
Interactive Director/ Creative Director
Make Studios
more about David/ Kun



 
Steve Lawler
Creative Consultant
Kult
more about Steve





 
Martin Loo
Creative Director
TribalDDB
more about Martin



 
Melvyn Lim
Creative Director
OgilvyOne WorldWide
more about Melvyn


    International Judges



 
Ronnie Liew
Creative Development Manager
AKQA San Francisco
more about Ronnie



 
Tanbir Rahman
Vice President APAC
The Hyperfactory Hong Kong
more about Tanbir



 
Yasuharu Sasaki
Interactive Creative Director
Dentsu Japan
more about Yasuharu




 
Shaun Branagan
Exec. Creative Director
NetX Australia
more about Shaun




 
Martina Zawagno
Creator
Adverblog.com Italy
more about Martina

More about the Judges


Valerie Cheng
Valerie is the creative director of Arc Worldwide in Singapore and a member of the Leo Burnett Global Creative Board. She has over 12 years of digital marketing experience gained from a range of local, regional and international clients, including Singapore Airlines, SilkAir, Hewlett Packard, Tiger Beer, SAP and, more recently, United Overseas Bank (UOB).

Starting her digital career specializing in web usability and information architecture, her portfolio has evolved from primarily digital work to include integrated and CRM work. Her educational background and appreciation for offline creativity has inspired her to take ideas across various mediums, helping make Leo Burnett/Arc Worldwide the biggest winner in the integrated category at the Creative Circle Awards 2007.

Valerie have made her mark in One Show, London International, Effies, Golden Drum, Asia Interactive Awards, Media Spikes, Webby’s and the Digital Media Awards.


David/ Kun
Crafted to engage, surprise and most importantly, to make an impression. This describes the work of this dynamic duo.

After previous stints with Kinetic and Proximity, David & Kun decided to strike out on their own with Make Studios in 2007. As the interactive director and creative director of this new found agency, they have fused cutting edge technology with creative ideas to create a new breed of digital experiences. From mobile, social, gesture based interaction, multi-touch to collaborative experiences, their exploratory journey for innovative forms of interaction pushes on.

Apart from having the privilege of working with world renowned brands, they have left their mark at numerous creative award shows both locally and on the international scene including the One Show, Clio, Cannes, Adfest, Media Spikes, Asia Interactive Awards, Singapore Creative Circle Awards and more. In the past year, their handmade work has found their way to clients such as Samsung, Calvin Klein, SingTel, HP, Canon, Nokia and Sony Ericsson.


Martin Loo
Martin was a founding member of Tribal/Singapore in 2001, and has come a full circle. He is back with Tribal/Singapore after the last five years in Shanghai, the latter two spent at Weiden + Kennedy working on Nike.

He started in L.A. working on Sony Pictures websities including Aliens, X-Files, Star Wars and Spiderman. From there he came to Singapore to join the interactive team of DDB. Where, he developed sites with business objectives for DDB clients.

He then went on to Shanghai where he developed a team working almost exclusively on several very successful flash games, before joining W+K.


Martina Zawagno
Martina Zavagno, Italian, is the editor and founder of Adverblog.com, one of the top European blogs dedicated to interactive marketing. Since 2003 Adverblog collects, showcases and reviews the best online marketing projects with a touch of wit and sense of humour.

Martina is a digital marketing expert with a specific expertise in sport and lifestyle related projects. When working at Diesel, she has been the project manager on client side of the multiple award winning campaign "The Heidies - 15 megabytes of fame". She is currently the Digital Marketing Manager of Nike Italy, responsible of all local digital projects both from a media and advertising point of view.


Melvyn Lim
Melvyn is a Creative Director and winner of the coveted Ogilvy Giant Award at Ogilvy & Mather Singapore. His wide-ranging projects include interactive projects for Levi's, BP Castrol and digital mobile works for Nokia, all of which won him accolades and awards at local and international award shows. He defines the Levi's Copper Jeans website as one of his capstones.

Once, working under the moniker 2manydesigners, he produced pro-bono collaborative works with Nike, Woods & Woods, U.N.K.L.E. and various music bands, to name a few.

For 4 years Melvyn ran the Lomography Embassy which promoted the Russian Camera both locally and internationally. Through publicity events that featured the Lomo Lifestyle, interest in this cult phenomenon was positively revived. In 2005, Lomo was featured in the prominent digital film festival RESFEST through a showcase of videos using the cameras as a medium.

When he's not spending time on his über sexy iPhone/iPod, he makes up lists of "Top Ten Favorite ___ of the Year" (think babes, music and film). 'The Dark Knight' tops his film category today.


Ronnie Liew
Ronnie Liew is the Creative Development Manager of AKQA San Francisco.
He shares a passion for technology and that has led him to pursue a career in the interactive advertising industry. A Flash developer who applies programming at a creative level, Ronnie also explores emerging technologies and employ them to achieve design objectives. He relishes the challenge of complexity complicated by the need for good, functional design.

Ronnie is also a web developer with in-depth knowledge of Web technologies. He crafts websites, interactive media and rich internet applications. A strong believer in web standards and compliancy, he is part of the Singapore Flex Usergroup. His experience encompasses digital work for Nike, Nokia, HP, DHL, Vodafone, Epson, XBox and Visa. He has received awards for several projects, including accolades from One Show Interactive and London International Awards.

When he is away from his Mac, Ronnie takes pictures, goes diving and satisfies his fetish for old Nike kicks.


Shaun Branagan
Shaun Branagan is Executive Creative Director of communications company Love Communications, based in Sydney.

Prior to joining Love, he was Chairman and ECD of leading interactive agency NetX.

And before that he was ECD at Saatchi & Saatchi in Hong Kong.

Apart from winning a few awards himself (Cannes Grand Prix, Cannes Lions, D&AD, Clio AWARD, etc), Shaun has extensive experience as an award judge and chairman both in Australia and overseas.

In 2006 & 2007 he was Chairman of AWARD Interactive in Australia and recently he judged at Adfest, 4As (Kam Fan), Spikes & Kancils.

Before leaving Australia to work in Asia, Shaun was CD at Young & Rubicam Sydney for six years, In 2002 he was named one of the top 5 Creative Directors in Australia by leading business publication BRW Weekly.

A graduate of Macquarie University he is married with two young boys.
He used to have hair.


Steve Lawler
Creative consultant for Kult. Steve Lawler is a leading-edge interactive designer with extensive experience working around the world for many top name clients and international brands. From his start at FABRICA (Benettons research & communication centre) he has worked with some of the best practicing artists & designers alive today.

After his first job at Diesel, he was quickly snapped up by Ogilvy in Asia as Senior Art Director 5 years ago. Since leaving, he has led several global projects and worked independently for people requiring his specialist skills. P

art time lecturing and exhibiting his creations around the world are helping him rapidly make his mark in Asia as well...

See his work at // www.stevelawler.com


Tanbir Rahman
Tanbir is the VP, Asia Pacific with The Hyperfactory. With business development and Asia region expansion responsibilities, Tanbir is driving the growth of The Hyperfactory from New Zealand to India. Tanbir’s experience in mobile started when he was leading the Asian market entry of Mobizines, the leading mobile publishing solution used by the likes of BBC, Reuters and Forbes.

During the Internet revolution, Tanbir was an early founding team member of a small web development company which over the next 5 years became the international e-business solution provider Ion-Global with over 1,500 staff in ten countries. The company was acquired by chinadotcom prior to its heralded listing on NASDAQ and Tanbir retained a senior management position responsible for regional business development.

Tanbir's expertise lies in the business and marketing application of technology. He has extensive experience in developing new business, engaging multinational clients at a regional level and coordinating large digital projects. His experience spans the public and private sectors including financial services, transportation, travel, telecommunications, utilities and government. Tanbir also has strong experience in leading market entries across Asia and Europe and has founded and led 2 digital companies in Asia.


Yasuharu Sasaki
Yasuharu joined Dentsu in 1995. As a copywriter and an Interactive Creative Director, he has worked with a variety of clients including: Honda, Kirin, Toshiba, Seiko, Shueisha, and Kyowa Hakko.

He has received international awards at Cannes, Clio, New York Festivals, the One Show and Asia-Pacific AdFest. He was also a jury member of Cannes Cyber Lions, One Show Interactive, Clio, AdFest and Webby Awards.

He loves kayaking, camping, fishing and watching wild animals. From the rivers of Mongolia to the jungles of Madagascar, he pops up all over the place.